The Golf Industry & Economy


High Heat Driver

THE “K” IN DEAN KNUTH’S name isn’t silent, and neither is his High Heat driver. The ball explodes off the face and travels straight and far—even on decidedly off-center hits. How can you tell? The mark on the High Heat’s patented mirror face allows you to see exactly where impact occurred. Even when the mark appears near the heel, hosel, sole or toe, there’s a good chance the ball will be in the fairway.
The experts haven’t been silent, either. After experiencing the High Heat’s consistent drives at this year’s PGA Merchandise Show in Orlando, low and high handicap players, including members of the persnickety golf media, could not contain their enthusiasm. Most volubly, Gary Van Sickle of Sports Illustrated called it the show’s “most significant technological innovation…a game-changer for amateur golfers.”
No stranger to changing the game, Knuth invented the USGA Course and Slope Rating Systems during his 16 years as a senior director of the organization. Also retired from the U.S. Navy, where he developed classified defense solutions that remain in use today, Knuth brought his wide-ranging technical knowledge to the development of a driver that would significantly improve the play of amateur golfers. His 13 years of work have resulted in multiple U.S. Patents for driver inventions. High Heat takes advantage of his two most significant patents: the Optimal CG Game Changer and Fire Zone Face.

The former places the High Heat’s center of gravity (CG) 25 percent deeper and 18 percent lower than that of the average driver produced by the major brands. This lower, deeper CG produces an almost 25 percent greater MOI (moment of inertia) that results in greater forgiveness. Shots hit below the center of the face -a common problem- get added lift and fly as far as those hit on the center.
Knuth Golf’s Fire Zone Face Technology combines seven different zones of variable thickness, including patented; lobes at the top of the toe and heel of the face. This increases the spring-like effect across the entire sweet spot zone and also enhances accuracy. Empirical evidence comes from a test report from Golf Laboratories, the world leading independent testing facility, when simulating swing parameters of non-tour golfers, the Knuth High Heat driver was longer, straighter and more forgiving than any other driver.
The beautiful blue High Heat naturally conforms to USGA Rules. Try it for yourself. Numerous low to high male and female handicap golfers, including board members of amateur state golf associations and amateur Golf Hall of Fame did and rave about its performance. I too purchased this amazing driver for my bag because it performs as advertised.
Though regularly priced at $399, Golfing Magazine has obtained a special price of $339.00 that also comes with a 30 day full money back guarantee. To receive your special price visit, and when asked “How did you hear about us,” simply select Golfing Magazine. 
For More Information on the High Heat Driver visit

Article By: Jon Rizzi


2016 Year in Review

Updegraff Award: Jerry Mahanke

The Updegraff Award is given annually to a person who, “By his or her actions and accomplishments exemplify the Spirit of the Game.” Jerry Mahanke has been a familiar face around the Arizona Golf Association since he arrived in Arizona in the late 90’s and joined the course rating team. One of his early mentors was fellow Updegraff winner Warren Simmons. Jerry recently reflected that he felt so welcomed into the group that he decided to stay – and he’s been a part of the AGA family ever since. To say he’s done it all is an understatement. He’s been a tournament organizer, a rules official and a course rater. He served on the AGA Executive Committee from 2005 through 2008, served a term as Treasurer, sat on the Finance Committee, chaired the Member Services Committee, helped with the implementation of the very popular Senior Series and provided invaluable insights on how to train volunteers and show our appreciation for all they do.
However, volunteering alone does not make an Updegraff Award candidate. It’s all about one’s attitude and the way they treat others that exemplifies the “spirit of the game”. When we ask others about Jerry, we hear the terms loyal, kind, reliable, always has a positive attitude, is part of the solution, puts others first, treats people with respect, Those are the attributes that define this award.
There are abundant examples of this; the assistance he provides finding fellow DC Ranch members to help be spotters and scorers at any event they host for the associations; his commitment to attend all of the Club Team Championships and qualifiers when he was chairman of the Member Services Committee; his kindness to AGA staff members and fellow volunteers; his gentle but persistent manner when he wants to accomplish something that he believes in….the list goes on.
And let’s not forget about his sense of humor. In his early adult years, Jerry loved to clown around (he still does). You see, Jerry was one of the original “Bozo” the clown characters. In the late 50’s, he spent 90 minutes a day with 50 kids, five days a week – no script, no teleprompters. I guess that would explain his remarkable ability to manage the “kids” at the AGA. Nothing phases him – his demeanor never changes. He’s everyone’s best friend.
Doc Graves Volunteer of the Year: Tim Hulscher 
Each year the staff of the AGA honors an individual (other than an Executive Committee member) who most exemplifies volunteerism through his or her commitment of time and effort to the association. In 2010 this award was named after Robert Graves, a long-time AGA volunteer who exemplifies the selfless contributions of time and dedication to serving golf in Arizona.
Tim Hulscher is a self-described “golf-nut”. Ever since he was a child, Tim has had an interest in the game of golf. He first learned to play at the age of 12. In high school he played for the Aberdeen High School team that went to the State Championship in 1985 and continued his playing career at Grays Harbor Community College. His interest in the Rules of Golf started simultaneously with his playing career, learning many of the basics from a book his father had: The Illustrated Rules of Golf and The Etiquette of the Game (1919).
In 2013, Tim volunteered at his first JGAA tournament and later that same year started volunteering with the AGA. Since then, he has been a dependable asset to the AGA Tournament Department. He received the Junior Golf Association of Arizona’s Volunteer of the Year Award in 2015. Tim volunteered more than 50 days during AGA administered events in 2016!
Over the past four years, volunteering as a Rules Official has become Tim’s main pastime. He’s worked tournaments for the JGAA, AJGA, US Kids, AWGA, USGA, NCAA, NJCAA, E-Golf, PGA Q-school and the Cactus Tour. Tim has scored a perfect 100 on the PGA/USGA Rules of Golf Exam twice, (99 & 98 his other two attempts) but admits he still has a lot to learn. These days, Tim is expanding his knowledge of golf course set-up and getting involved with golf off the course. He joined the USGA Junior Amateur Committee in 2016 and is a recently elected member of the AGA Executive Committee. A very special thank you to Tim for sharing his time and knowledge tournament after tournament and we look forward to many more years to come.
Honorary Captain of AGA Rules Committee: Roger Waterer
The Honourable Company of Edinburgh Golfers established the first Rules of Golf in 1744. These thirteen rules have formed the basis for the Game. Until 1891, when the R&A became the source for the Rules of Golf, each club appointed an honorary Captain to administer the rules, oversee the club’s competitions, and settle all game disputes.
In honor of this tradition and thanks to the generosity of AGA member Charlie Horn, the AGA recognizes Roger Waterer for his many years of service to the Association and its Championships, for his passion and dedication to the principles of the Rules of Golf, and most particularly for his avowed love of The Game.
Player of the Year: Bryan Hoops
Bryan Hoops had a phenomenal 2016 season earning him the top honor of the AGA Player of the Year in 2016. Bryan is annually among the top players in the state of Arizona with his consistent high level of play. Bryan proved his ability by winning the AZ Mid-Amateur Championship and was invited to play on the Goldwater Cup Team, AZ/UT Shootout Team and played in the USGA State Team Championship. Bryan represented the AGA and finished top 5 in the Compeanatos Internacional Invitational in Lima, Peru.
AZ Mid-Amateur Championship Open Division Players Cup Points Leader (2,214) T2 – USGA Men’s State Team Championship T4 – AGA Players Cup Championship 4th – Short Course Championship Qualifier – US Mid-Amateur
Masters Player of the Year: Bryan Hoops
Following up on his outstanding Open division campaign, Bryan dominated the Masters Division in 2016. Winning both divisional majors, the AZ Senior Match Play and Stroke Play Championships, along with finishing first on the points list with a margin of 1,429 points, earned him the top honor for the Masters Division.
AZ Senior Stroke Play Championship WinnerAZ Senior Match Play Championship Masters Players Cup Points Leader (3,314)
Senior Player of the Year: Jeff New
Jeff New not only had an exceptional season within his Senior Division but also in the Open Division. Jeff won the AZ Senior Match Play Championship at Ocotillo then followed that up with a round of 32 showing in the 91st AZ Amateur Championship, a field that starts at 144 players. Jeff was also selected to be a member of the Goldwater Cup and Southwest Teams. A solid performance for the 2016 season placed him 5th on the points list.
AZ Senior Match Play T3Players Cup ChampionshipSenior Division 5thSenior Players Cup Points (1,230) Round of 32 in the Arizona Amateur Championship 15th -AZ Publinks Championship
Legends Player of the Year: Dave Rasley

Dave Rasley is force to be reckoned within the Legends Division. Winning the Player of the Year honor for the third time in 2016, previous kachinas were taken home in 2013 and 2015. He was the Players Cup points leader in the Legends Division with 850 more points than the closest competitor. Winning the AZ Senior Stroke Play and the Legends Division of the Southern Amateur earned Rasley his third kachina.
AZ Senior Stroke Play Championship Winner Southern AmateurLegends Division Winner AZ Four-Ball Championship – Legends Division Legends Division Players Cup Points Leader 2ndPlayers Cup Championship – Legends Division
Mayfair Award: Mason Andersen

Mason satisfied the eligibility requirements for the Mayfair Award by posting 19 rounds from the following tournaments: AZ Publinks Championship San Tan Amateur AZ Stroke Play Championship US Open Qualifier US Amateur Qualifier
Mason has committed to play on the ASU Golf team next year.


Mason Andersen: 2017 San Tan Champion

Competitors will be competing in a thirty-six hole event. Past champions include many of the state and region’s top amateur golfers. 


Phil Mickelson Evolves Papago Golf Course

Recognizing its role as a steward to the community, Arizona State University is working with the Arizona Golf Community Foundation and the City of Phoenix to revive a landmark Phoenix Valley golf course primed for resurgence. The investment in Papago Golf Course will have a resounding effect on both the local community and ASU’s golf programs.
“The City of Phoenix is proud to partner with ASU to enhance one of the city’s top recreational attractions,” said Phoenix Mayor Greg Stanton. “Papago Park is a special place in our city — designated as one of Phoenix’s Points of Pride — and through the efforts Arizona Golf Community Foundation, Papago will reach even more people in our community with dedicated social spaces and by serving as a new home for ASU golf programs.”
The revitalization of Papago Park, through the Arizona Golf Community Foundation, will enhance the unique red-rocked recreational destination in the heart of the city. The Arizona Golf Community Foundation, created to serve the best interests of both the City of Phoenix and ASU, will develop community venues and spaces within the golf course, including a casual restaurant clubhouse intended to serve as a social hub and communal center and expected to break ground by June.
“There is no doubt iconic Papago Golf Course is exceedingly valuable to the City of Phoenix and Arizona State, and we’re excited to spearhead the evolution of the space,” said Gregg Tryhus, president and owner of Grayhawk Development, and the president of the Arizona Golf Community Foundation. “The enhancement of Papago also serves as an excellent opportunity for ASU to further build upon their championship golf programs. We’re not the first people to envision Papago should be the heartbeat of Arizona golf. We’re happy to be in a position to execute that vision.”
The enhancement of Papago Golf Course will turn the historic landmark into a strong civic asset for the Phoenix golf community, much like storied city-owned public courses Torrey Pines in San Diego and Beth Page in New York. One of the original Arizona Golf Association (AGA) golf courses, Papago Golf Course will be renovated to provide a top-tier playing experience while retaining the accessibility and price of a public city golf course. The Arizona Golf Community Foundation will spearhead a number of capital projects beginning with construction on the main clubhouse facility that will break ground this June.
“ASU believes in the revitalization of the Phoenix metropolitan area,” said Morgan R. Olsen, ASU executive vice president, treasurer, and chief financial officer. “We built a campus in downtown Phoenix, which included renovation of the Downtown Phoenix historic post office, and recently moved Sun Devil Baseball to the iconic Phoenix Municipal Stadium. Our reinvestment in the Papago Golf course and Papago Park will benefit student-athletes and the community for years to come and underscores the university’s commitment to social embeddedness; one of the tenets of the New American University.”
Starting with Phoenix Municipal Stadium and Sun Devil Baseball, Sun Devil Athletics has embraced the role of reviving iconic landmarks within the Phoenix metropolitan area for the use of the University and the local community. Much like the renovated 1960s era stadium, home for Sun Devil Baseball’s first three national championships, ASU will reinvest in Papago Golf course where ASU greats like Heather Farr and Billy Mayfair grew up playing the game of golf.
“Revitalizing Papago Golf Course is revitalizing the whole park while maintaining the tradition and legacy that is synonymous with Sun Devil Golf,” said Ray Anderson, vice president for university athletics. “Papago Park is a Phoenix institution, and we see ourselves investing not only in our championship programs but the future of golf in Arizona.”
un Devil Golf plans to build a state-of-the-art facility to continue the programs’ championship legacy and create a world-class student-athlete experience. Construction manager Rummel, alongside Douglas Fredrikson Architects, will spearhead the ASU practice facility. Arizona State has secured Phil Mickelson Design to create an incomparable practice space for the Sun Devil golf teams to refine their games.
“Arizona State’s facility is going to be home to the single-greatest short game training space in the country,” said former Sun Devil golfer and PGA Professional Phil Mickelson. “It will give these college players the ability to harness the skills needed to develop their short game. Practice is to build a repertoire of skills you can refer to on the golf course, and this practice facility will give Arizona State a platform to be the best team in the country.”
Sun Devil coaches and staff dedicated several months to designing the private practice portion of Papago Golf Course to serve as the new home for Sun Devil Golf. The venue, designed to connect the student-athletes to the surrounding red buttes, features 6,750-sqft of air-conditioned space and 2,400 of exterior covered space as well as an unparalleled short-game practice area and a driving range. The technologically advanced and sustainable facility will also honor the long-standing tradition and success of Sun Devil Golf. Construction on the ASU facility will begin this calendar year.
“The key tenets of our program are to have the ultimate learning and training culture and to constantly improve and achieve,” said Matt Thurmond, Arizona State head men’s golf coach. “Our new practice facility won’t be like any other University’s practice facility. As the ‘Most Innovative University in the U.S.’, we must have an innovative and effective practice facility that will be specifically designed for elite players and will dramatically increase the velocity of learning and improvement. PGA Tour players will train here, and recruits will have a very hard time passing up the opportunity to make it their home.”
“I am excited to return to a golf course that became such a special place for my family,” said Missy Farr-Kaye, Arizona State head women’s golf coach. “[My sister] Heather and I started playing golf at Papago under the watchful eyes of our dad Jerry and long-time Papago golf pro Arch Watkins when we were just six and eight years old. Papago has so many great memories for me, and I look forward to helping shape the future of the classic Phoenix golf course. I am very excited to see the Papago project come to life. We have spent a great deal of time designing a complex to allow our student-athletes to have a place where they can train to become the best golfers in the world.”
With the support of passionate members of the golf community, supporters of Sun Devil Golf and ASU golf alumni, ASU can hit the ground running on the next chapter of the storied programs championship success.
“ASU was unique to win championships in the same season (in 1990) and the teams in such a remarkable fashion,” said former Sun Devil and LPGA golfer Wendy Ward. “Working together as teams, rather than independently, really sets the program apart. This program has never been mediocre and always raises the bar, and the development of Papago will attract the top talent. I’m looking forward to coming back and testing out my skills next to these young golfers.”
“The development of Papago and the space it provides for the student-athletes has been a long time coming, especially with the help of Gregg Tryhus,” said former Sun Devil golfer Jim Strickland. “The evolution of the property will be something special. To recruit world-class talent and an international mix of players, you need world-class facilities, and we see that with the opportunities at Papago.”