Pioneer Classic commemorates 25 years

On September 21-22, Alliance Beverage celebrates its 25th anniversary of the Pioneer Classic Golf Tournament at the Wigwam Resort and Golf Club. Since 1987, the Pioneer Classic Benefit Fund has been dedicated to raising funds for Arizona charities. The University of Arizona Sarver Heart Center, Arizona Cancer Center, Young Life and the Changing Lives Center for Women and Children will benefit from the 2012 tournament. “It takes a dedicated and caring group of people who are committed to making a difference in Arizona. It’s a fundamental charge that we serve and give back to our community our time, treasure and talent, taking an active role in the lives and needs of our community.” Bob Smith, Alliance Beverage Distributing Co., LLC President and CEO. While the 2011 Pioneer Classic Golf Tournament surpassed $2.8 million in charitable giving, Alliance Beverage hopes to surpass the $3 million mark for their collective giving over the past 25 years running the Pioneer Classic Event. “We’re thrilled with the support we’ve received over the last 20+ years, but we’re especially proud of 2011. Raising dollars in a down economy is a real challenge, but out suppliers, associates and friends didn’t waiver in their commitments to Alliance Beverage Distributing Company and the communities of Arizona. For that we are grateful, as I’m sure most Arizonans are,” stated President and CEO, Bob Smith. “We work hard to return the highest possible percentage of revenue generated from the event to our charities.” states Tracy Uffelman, VP Legislative and Community Relations, Alliance Beverage. “It’s important to our 800+ employees, and hundreds of suppliers, that we’re striving to do our best to help the members of our community that are in need.” From humble beginnings in 1987, The Pioneer Classic has grown to become the largest volunteer run golf tournament in Arizona, hosting close to 400 golfers and a total of 650 guests for a fun-filled weekend at the Wigwam Resort and Golf Club. “Alliance Beverage cherishes the Pioneer Classic that was born to raise cancer research funds but now does so much more for the people of Arizona, and beyond. The Pioneer Classic is a wonderful weekend that brings friends, family and colleagues together for all the right reasons,” said Stephen Abbate, Pioneer Classic 2012 Event Chairman, and Alliance VP. Since 1993, the Wigwam Resort and Golf Club has been hosting this wonderful weekend of golf and events designed to give and get. The Classic kicks off on Friday morning at 7am, September 21st, with the exclusive President’s Invitational tournament, followed by the Sports Celebrity Luncheon and an evening reception. Saturday the 22nd begins with breakfast and Bloody Marys on the North Lawn followed by the 25th Annual Pioneer Classic Golf Tournament, poolside paradise afternoon filled with food, fun, family & friends! Saturday evening hosts a reception and silent auction where guests can bid on everything from jewelry to vacation packages while sipping their favorite cocktail; followed by dinner, and an after party like no other. For Pioneer Classic Golf Tournament sponsorship specifics, visit http//, or contact 2012 Event Chairman, Alliance Beverage’s Stephen Abbate, via email at: [email protected]